Informa Telecoms & Media Shop - In-Building Forum 2007
 

In-Building Forum 2007

Profiting from Indoor Voice and Data Usage for the Residential, Corporate and Commercial Markets

2-3 October 2007, Hilton Cannes, France

Main Agenda

Day One: Tuesday 2nd October 2007

Registration & Coffee

08:30

Speed Networking: Your opportunity to get to know your peers before the start of the conference and set a relaxed and informal atmosphere

09:00

Chair's Welcome and Opening Address

09:15
  • Emma Mohr-McClune, Principal Analyst, Wireless Services Europe, Current Analysis, Germany

The Role of Cooperation in Establishing an Efficient Femto Economy

09:30
SPECIAL FEMTOFORUM ADDRESS
  • Changing market needs & traffic patterns
  • Turmoil and opportunity in the domestic market
  • Femtocells as a valuable tool in the operator armory
  • Understanding customer and operator requirements
  • Establishing common challenges
  • Exploring cooperative approaches
  • The role of femtoforum
  • Simon Saunders Chairman, femtoforum

Deconstructing the Challenges of Indoor Coverage Solutions

10:00
  • Understanding the radio landscape
  • Why cellular and indoor/hotspot radio environments are so different
  • Cellular and hotspot use models
  • Establishing criteria on which to compare the options for indoor coverage
    • Achievable cost of the infrastructure (network and handsets)
    • Required data densities
    • QoS, QoE, Residential vs. Enterprise
  • Evaluating current and future air interfaces against the indoor criteria
  • Spectrum aspects - is there enough to go around?
  • Evaluating network topology options
    • Microcells, Femtocells, Home Node B, Hotspots, Mesh
  • Looking forwards to a commercially and technically viable wireless indoor ecosystem
    • The consequence of market fragmentation and the need for simple solutions
    • The importance of lowest cost and good enough performance
  • Moray Rumney Lead Technologist, Agilent, UK

BUSINESS CASE FOR IN-BUILDING SOLUTIONS

Introducing GSM PBX for Enterprise Solutions

10:30
  • Establishing the operator CAPEX & OPEX benefits of deploying the GSM PBX in Enterprises, apartments, campuses
  • Comparing the CAPEX / OPEX benefits of various In-Building Capacity Options - Micro, Pico, and Femto & GSM PBX.
  • Competing with the threat of UMA & VOIP
  • Current market opportunities and environment
  • Rajiv Mehrotra Founder & Chairman, Vihaan Networks, India

Networking and Refreshment Break

11:00

Exploring the Value of `In-building Solutions' Using An All IP Core

11:30
  • The advantages of an all IP core
  • Understanding expectations in relation to QoS
  • Building true service differentiation through indoor access points
  • Understanding implementation via customer trials - real customer feedback
  • Andy Odgers Vice President - Wireless Technology, Sonus Networks, UK

Networking Lunch

12:30

Customer Led Deployment: Delivering Indoor Coverage to Where Customers Want to Use It

13:50
OPERATOR
  • How does Vodafone UK define and prioritise the locations and types of coverage for its customers?
  • The importance of the right technology, not just the latest
  • Aligning network capability with products and propositions
  • Demographic and location based influences of usage
  • What's the most important factor for customers- speed, reliability, quality or size of network?
  • Lee McDougall Senior Product Manager - Network and Bearer Services, CBU Marketing,Voice and Core Messaging,Vodafone, UK

An Evolving Concept: In-Building Solutions for Enterprise FMC

14:20
  • Exploring the demand for enterprise fixed mobile convergence (FMC)
  • Examining the different needs between voice and data and how they can be met with In-Building systems
  • How do cellular In-Building solutions compare to VoWLAN?
  • Looking at the other requirements beyond coverage and capacity
  • Chris Cox Marketing Manager, ip.access,UK

Comparing FMC and Fixed Mobile Substitution (FMS) Strategies

14:50
PANEL DISCUSSION
  • Exploring the monetary advantages of FMS solutions for the operator as they compare to an FMC strategy
  • Examining the role of handsets in comparing and contrasting FMS solutions and FMC
    • Handset subsidies - WiFi roaming
  • Defining the latest pricing points for integrated devices
  • Comparing and contrasting the current FMS & FMC services on the market - price, profitability and demand
  • Obaid ur Rahman Global Head of Roaming, Cable & Wireless International, UK
  • Moray Rumney Lead Technologist, Agilent, UK
  • Andy Odgers Vice President of Wireless Technology, Sonus Networks,UK
  • Rajiv Mehrotra Founder & Chairman, Vihaan Networks, India
  • Aaron Sipper Director Product Marketing, Reef Point Systems, USA

Networking and Refreshment Break

15:30

Designing and Deploying Cost Effective In-Building Coverage Solutions

16:00
  • Understanding the principles of designing a cost effective, profitable solution to guarantee uniform in - building coverage and capacity and data service
  • Outlining the indoor coverage and capacity requirements for typical residential, corporate and commercial market
  • Identifying, Assessing and overcoming the technical challenges of developing multi- operator projects
  • Examining examples of cost effective development strategies
  • Ralf Burkard Chief Technical Officer, Shyam Telecom, Germany

OPTIMISING IN-BUILDING NETWORKS

Examining the Challenges of Monitoring HSDPA

16:30
OPERATOR
  • Analysing the most important KPIs for HSDPA performance monitoring
  • KPIs and related impact on end-user quality
  • The future of HSUPA and HSPA+: main characteristics and performance
  • Rosalba Campanale Research Engineer, Telecom Italia, Italy

Exploring the Impact of Noise in Wideband Indoor Systems Capacity

17:00
OPERATOR
  • Different sources of noise in wideband 3G systems
  • Impact of noise in wideband indoor systems capacity
  • Optimizing indoor systems capacity
    • Avoiding noise effects
  • Real life case study
  • Joao Romao TMN Dedicated Coverage Projects Team Leader, TMN,Portugal

Will Data Services Have an Impact on In-Building Network Optimisation?

17:30
PANEL DISCUSSION
  • Estimating downlink and uplink demands due to indoor data services
  • How will data services impact network traffic?
  • Defining the services that would be requires to manage this?
  • Establishing user's expectations
  • Ralf Schuh Research Engineer, TeliaSonera, Sweden
  • Manfred Kresse Radio Network Planning Manager, Mobilkom, Austria
  • Joao Romao TMN Dedicated Coverage Projects Team Leader, TMN,Portugal

Chair's Closing Remarks

18:15

Networking Drinks Reception

18:20

Day Two: Wednesday 3rd October 2007

Registration & Coffee

08:40

Chair's Welcome and Opening Address

09:00
  • Emmanuel Durou Manager, Spectrum Strategy Consultants, UK

DEFINING THE TECHNICAL CHALLENGES OF IN-BUILDING SOLUTIONS

Dedicated Indoor Solutions: Considering GSM,WCDMA and WLAN in Offices

09:05
OPERATOR
  • Establishing the data requirements for offices
    • What cellular services does the user want in offices?
    • What services do/can we offer
  • Fundamentals of GSM, WCDMA and WLAN indoor planning
    • Coverage dimension - Capacity dimension
  • Comparing different indoor solutions
    • GSM / WCDMA macro, micro DAS
    • GSM / WCDMA pico, femto solution
    • UMA/WLAN solution
  • Case scenarios for small and large offices
    • Techno-economic study - Backhaul issues
  • Ralf Schuh Research Engineer, TeliaSonera, Sweden

Solving the Indoor Coverage Challenge

09:35
  • Examining the benefits of various In-Building solutions
    • RRU - Pico - Femtocell
  • Defining the challenge of indoor solutions
  • Market demands and Huawei's strategy for indoor solutions
  • Pablo Brito Vice Director, Europe Wireless Marketing, Huawei, UK

Examining the Technical Challenges of Connecting Femtocells to the Network

10:05
  • Addressing concerns of radio propagation due to frequency transmission on the macro-network
  • Establishing security for femtocell (anti-hacking, firewalls)
  • Building flexibility into femtocells
    • Giving room for potential growth in capacity
    • Potential of Mobile TV service
    • The implication of LTE
  • Vicki Griffiths Product Manager Cellular Applications, picoChip Designs, UK

Networking Refreshment Break

10:35

Collaborative or competitors?: Comparing Femtocells, Picocells and Micro-cells

11:00
PANEL DISCUSSION
  • Definitions of each In-Building solution (femtocells, picocells, micro-cells)
  • What separate market segments do these technologies address?
    • Enterprise - Residential - Commercial
  • As the technology evolves are femtocells & picocells destined to compete?
  • Defining how many users per unit are realistic targets for each option
  • Do femtocells and picocells offer a better solution than indoor repeaters?
  • Examining the roll of power and backhaul in this comparison
  • Comparing radio coverage for challenging physical environments (ie apartment blocks)
  • Where does WiFi and WiMAX fit in?
  • Moderator: Simon Saunders, Chairman, femtoforum
  • Panelists: Ana Burgos Martinez, Radio Technology Expert, Telefonica, Spain
  • Dr Shahram Niri, Head of Technical Sales Europe, Mobile Network Solutions, NEC Europe
  • Vicki Griffiths Product Manager Cellular Applications, picoChip Designs, UK
  • Will Franks CTO and Founder, Ubiquisys, UK
  • Chris Cox Marketing Manager, ip.access, UK
  • Rajiv Mehrotra Founder & Chairman, Vihaan Networks, India

FOCUS ON FEMTOCELLS

Alternatives for Bringing Coverage Indoors: Femtocells - the Mobile Operator's Consumer Gateway

11:45
  • Removing the problems associated with dual mode (cellular/WiFi) handset
  • The importance of standardisation in the femtocell eco-system
  • Options for connecting femtocells for Mobile Operators
  • Utilising UMA pedigree for interface femtocells
  • Guaranteeing signal quality in the home
  • Addressing consumer radiation concerns regarding home basestation instalment
  • Will Franks CTO and Founder, Ubiquisys, UK

Practical Consideration for Femtocell Deployment

12:15
Femtocells are expected to provide coverage and capacity relief in mature UMTS networks. The relief provided will be directly proportional to the quality of the deployment. The presentation will summarize the top issues and their impact on the deployment of femtocells.
  • Christophe Chevallier Principal Engineer, Engineering Services Group, QUALCOMM, USA

Networking Lunch

12:45

Analysing Various Solutions and Products for In-Building Coverage

14:10
  • Focus on femtocell solutions
  • Exploring the need for alternative solution to femtocells towards a total solution
  • Defining how femtocells can evolve towards LTE
  • Dr Hamid Falaki Product Manager, Mobile Network Solutions, NEC Europe, UK
  • Ana Burgos Martinez, Radio Technology Expert, Telefonica, Spain

Simplicity -- Removing technical barriers for femto consumers

14:40
  • The importance of simplicity
  • Zero-touch auto-configuration
  • Self optimisation
  • Product design form over function?
  • Sam Samuels, Product Marketing, Alcatel Lucent, France

NEW HORIZONS: IN-BUILDING COVERAGE FOR DATA SERVICES

Bridging the Gap: Pushing Data Services through In-Building Services

15:10
  • Understanding what In-Building solutions offers the data environment
  • Overcoming the challenges of the current cost of data
  • Evaluating In-Building solution's suitability to drive data services
  • Keith Mumford, Director of Marketing, Kineto Wireless, UK

Networking Refreshment Break

15:40

Femtocells: The Bridge from FMC to FMS for Consumers and Network Operators

16:10
  • The relationship between fixed-mobile convergence and fixed-mobile substitution as a technological progression
  • That statistics reveal an overall decline in fixed-line home phones and a clear preference for mobile devices
  • FMC serves a dual role in the transition into an all-IP mobile environment
  • Femtocell deployment will be crucial to introduce mobile benefits to fixed-line users while increasing productivity in users who already rely on both fixed and mobile devices
  • If fixed-line operators wish to remain competitive, they will need to integrate features that are often associated with mobile devices
  • Network operators will have to bear the burden of meeting the security, service delivery, and scalability requirements for FMC, and they will require IP Base Station gateways that are up to the challenge
  • Mark Pugerude, Vice President Corporate and Business Development, Reef Point Systems, USA

Strategies for In-Building coverage Enhancements for HSDPA/HSUPA Data Services

16:40
OPERATOR
  • Establishing In-Building coverage with the existing UMTS network macro- micro- and picocells
  • Alternative cost-efficient solutions for voice and data services by focusing on using existing infrastructure in buildings
  • Requirements for distributed antenna systems to guarantee excellent HSDPA/HSUPA performance
  • Design and operation of multi-vendor systems to cover office buildings, airports and high capacity event
  • Siegbert Heissenberger, Mobilkom, Austria

Chair's Closing Remarks

17:10

End of Conference

17:20