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Mobile Industry Outlook 2008
6th Edition
Published: November 2007
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Mobile Industry Outlook 2008 (6th edition) provides a comprehensive analysis of the status of the mobile industry today and looks at the key trends and issues facing the industry in the coming year
This report combines expert insight from our Thought Leaders and Analysts with an exclusive industry survey and answers the most significant questions facing today’s mobile operators, equipment and handset vendors as they seek to plan their strategy for 2008.
Key Coverage
- Exclusive industry survey - benefit from the full results of our exclusive survey of over 1,900 industry professionals across the entire mobile value chain
- Mobile operator strategies - analyse mobile operator business models, ARPU, revenue and profit trends, the new competitive landscape and fixed mobile convergence
- Mature and developing markets - identify trends, market drivers and opportunities for the key developed and developing mobile regions of the world
- Mobile networks and technologies - discover the latest developments in mobile broadband, IMS and WiMAX
- Mobile content and applications - determine the key revenue generating services for 2008 including portal strategies, mobile advertising, social networking and mobile TV
- Handsets and devices - understand what convergence means for the handset market and how software developments are driving applications
The survey answers the following questions:
- How confident are industry players for the coming year and how are voice and data ARPU levels expected to change?
- What services and technologies are proving the most important to the industry in 2008?
- What will happen to operating profit margins in 2008?
- Which markets and regions will offer the most opportunities in 2008?
- How will mobile portal strategies evolve over the next two to three years?
- What will become operators’ preferred charging model for offering their customers access to mobile content, services and the mobile Internet?
Who should read this report?
- Operators : assess the potential strategies and business models to adopt in 2008
- Equipment vendors : learn which technologies and services mobile operators feel will be most important for them in the coming year and align your strategy accordingly
- Handset vendors : consider how new entrants, new mobile services and convergence will impact your future product strategy
- Content and application providers : consider which content services operators are planning to launch
- Analysts, consultants, venture capitalists and investors: gain a thorough understanding of the likely trends and issues facing the industry as a whole for 2008
Pricing Information
| Mobile Industry Outlook 2008 - Paper Copy only | GBP 495 USD 990 EUR 730 |
| Mobile Industry Outlook 2008 - Single User PDF | GBP 745 USD 1485 EUR 1095 |
| Mobile Industry Outlook 2008 - Single User PDF + Paper Copy | GBP 990 USD 1980 EUR 1460 |
| For multi-user licenses please contact our customer service team on +44 (0)20 7017 5537 or email telecoms.enquiries@informa.com | |
