Informa Telecoms & Media Shop - Mobile Content Direct to Consumer
 

Mobile Content Direct to Consumer

Published: May 2006

Authors

Mark Hapler
Analyst

Mark Halper is a freelance associate of Informa Telecoms & Media. He is a business, technology and science journalist, tracking everything from powerful media moguls to arguably more powerful subatomic… [more]

Over 90% of operator revenue is text and voice usage, the surge of D2C distribution puts pressure on for operators to work with media and entertainment providers to entertain their users.
Source: Informa Telecoms and Media
Mobile Content Direct to Consumer analyses how entertainment and media markets are better placing themselves to benefit from this evolving value chain, highlighting the mobile operator response to the developments.
Key Coverage

The mobile content market is in a constant state of flux. The business models employed in this industry are subject to the laws of evolution; those that deliver successful revenue streams and long-term economic viability will grow and see wider copycat implementation by other operators and providers. Those that do not will be mothballed and replaced by more successful ways to address the market.

Key Issues Addressed
  • Unique View of the d2c market affecting the media and entertainment companies
  • Case Studies from Telefonica Moviles, Universal Music, and EMI Music and many more
  • Expert Analysis on the evolving relationship between mobile operators and media and entertainment companies. Can they work together to exploit the potential revenue share available in this sector?
  • Evaluate investment opportunities in this sector
Countries / Sectors / Companies Covered

BBC, Google, Skype, BMG, Hands on Mobile, Sony, BSkyB, Hutchinson, 3, Sony Ericsson, Disney, Jamba, Sprint, EMI Music, LG Electronics, Telefonica Moviles, End2End, Mblox, Turner, Endemol, Microsoft, Universal Music, Ericsson, MobiTV, Vodafone, ESPN, Motorola, Volantis, Fox, MTV, Warner Bros Studio, Freemantle, Nokia, Yahoo

Who should read this report
  • Operators: Evaluate best case strategies to increase content-led revenues; established winning partnerships with content providers; benchmark your company and learn from other companies' success stories
  • Content providers and aggregators, brand owners: identify key players and assess the scope for successful relationships; review range of application scenarios - niche vs. mass market; define implementation strategies limitations and challenges
  • Device and component manufacturers: Identify market developments, define handset segmentation strategies; analyse the impact on emerging mobile content on handset demand and design
  • Consultants, analysts, and venture capitalists: Gain invaluable business intelligence to support recommendations to your clients.
 
 
Pricing Information
Mobile Content Direct to Consumer: Paper Copy OnlyGBP 1250
USD 2250
EUR 1875
Mobile Content Direct to Consumer: Single User Online PDF + Paper Copy (PDF will be sent to your email address)GBP 1875
USD 3750
EUR 2813
Mobile Content Direct to Consumer: Single User Online PDF + Paper Copy (PDF will be sent to your email address)GBP 2500
USD 4500
EUR 3750
For multi-user licenses please contact our customer service team on +44 (0)20 7017 5537 or email telecoms.enquiries@informa.com