World Cellular Handset Tracker comprehensively monitors handset launches and pricing by operator, detailing the wider technical features of every handset within selected key developed and developing markets.
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Key datasets
The datasheets enable cross-tabulation allowing the user to to quickly and easily query the database and include the following formatted charts and tables:
- Main Data Sheet (table)
- Handset Summary (table)
- Handset Prices Over Time (chart)
- Handset Form Factors (chart)
- Country Summary
Furthermore, advanced filtering means the user can filer by the following criteria:
- Country
- Operator
- Manufacturer
- Form factor
- Tiering - based on a number of features
- Technology
- Operating System
- Specification - including size, weight and memory
- Feature
- Pricing
Why use World Cellular Handset Tracker?
- Track operator and manufacturer business strategy and positioning with detailed information on every handset launch with major and strategically significant markets
- Compare handset price and features for accurate benchmarking
- Monitor coverage to identify new market trends and rapid take-up
- Establish which features and functions are becoming standard on the latest handsets
- Identify the pricing associated with different levels of handset tiers
- Study which handsets are available by operator
- Examine the performance of new entrants and competitors within specified regions and countries
- Understand form factor evolution - which form factors are being introduced and which are becoming more mature
- Conduct gap analysis on key companies and markets
- Review the success of competing operating systems
Countries/Markets/Companies covered
World Cellular Handset Tracker covers a selection of both developing and mature markets including:
- Australia
- Brazil
- Canada
- China
- Columbia
- France
- Germany
- Hong Kong
- India
- Indonesia
- Italy
- Japan
- Korea
- Mexico
- Spain
- Taiwan
- Turkey
- UK
- US
Who should use this data?
- Handset Manufacturers
- Operators
- Financial Analysts
- Content and Application providers